IVR Call Centre
Voice self-service is getting a very bad name these days and it seems to be the trend to rather get an IVR Call Centre System. IVR, literally means “interactive voice response” but commonly recognised as the touch tones you have to press to get through to a call centre. Voice recognition software has been used in IVR applications as well. The most common applications are call routing, patient or information messaging and access to self help, e.g. finding out what your account balance is.
IVR applications are generally despised but can really be very simple; here are some guidelines to assist you.
Careful consideration must be taken when deciding on which interactions you want to automate: typically not more than six minutes a call; without too much integration with other systems.
It is advisable to develop a clear persona or vocal image for customer interactions that supports your companies brand values.
It is always advisable to research your audience; determine which customers are going to be more likely to use automation and bear this in mind when you develop your persona.
Hire a specialist: to help with phonetics and linguistics – get it right and you’ll dramatically improve completion rates in the IVR.
Don’t expect to get it all right first time: be realistic and set reasonable goals. You might only get 50-60 per cent completion rates at the first attempt. With a little bit of changing here and there you will be able to achieve those 70-80 per cent completion rates. Analog and Digital specialise in IVR Call Centres, call us now to find out more about an IVR Call Centre.
Filed under: Answering Machines, Business Software, General, Phones, Software
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